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Does your website have a Purpose?
A website goal is more important than the layout of your website. You have to define a clear purpose for your website, or you can't expect your website to be successful. Example:
- To attract new customers
- To increase retention
- To inform
- To reduce office costs
- To conduct e-commerce
- To recruit employees
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You can have multiple goals for your website. Your goals should be measurable otherwise you won't know if you reached them. For example, you can measure how many new customers you made through your website. You cannot, however, measure emotional based goals like "To look more professional".
Do you have a Target Visitor?
You need to define target visitors for each website goal. Not everyone is an ideal customer, and not everyone can be your employee.
You need to define target visitors for each website goal. Not everyone is an ideal customer, and not everyone can be your employee. Here are the usual target visitors:
- Prospects
- Existing Customers / Members /
Employees
- Vendors
- Investors
After Purpose and Target Visitors...
Now we start to get into the real web design process. Here are some of the steps we work on together:
- Identify high-level website sections to apply each Purpose on each Target Visitor.
- Trace how you will get visitors to those sections. This is the website navigation.
- Reveal your business or organizational look and feel. Do you have existing marketing? Logo? Color scheme? Photos?
- Template your design into our WebMaster CMS system.
- Fill in all the content.
- Assist the search engines so your target visitors have a better chance of finding you - Search Engine Optimization (SEO).
- Come back in six months and analyze your visitor statistics. Compare that to your business numbers. Are you meeting you goals? Can you identify website changes to reach or improve upon your goals.
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You could do it yourself and save some money...
Or you could focus on what you do best while experienced and polite professionals
do what they do best. Give us a call today:
(706) 549-0289, toll free 888-PRO-WEB1.
Your new website will be designed for your specific needs. Later when you need updates, we will jump at the chance to work for you again. [ Visit our Portfolio ] |
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We deliver great websites at fair and reasonable prices. We don't size up your wallet first. Our quotes are based off of the estimated number of hours it will take to design and build your web site. Clean and simple. Our rate, $60 an hour, is very competitive.
Our professionalism is unmatched. [ Read More ]
Did you know you can even update your website yourself since all our new websites are custom web portals?
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Testimonial
Read this Testimonial "Cynthia and Patrick added a fabulous ecommerce package that I can manage very easily and so can my staff. The features are perfectly suited to my business. Questions are answered promptly and correctly and problems
rarely occur. Working with AthensGuy.com Web Design has been a wonderful experience. They spent time learning about my business, listening to what I wanted and made great suggestions about how to make my site more functional, user friendly and easier to administrate. I've recommended AthensGuy.com to everyone who has asked me about my site or complained about theirs!", Callie Waller - Bulldog Baskets - http://www.bulldogbaskets.com [Read more testimonials]
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FREE Consultation and Estimate
Yes. Please contact me for a free consultation session. Fields in red are required.
No-Spam Promise: We will not spam you or share your information with anyone. We don't like spam either and wish to keep everyone's email box spam-free. |
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Our Web Design Process
We want to be your web site partner. Our design process was created with you, our customer, in mind. We want to ensure that your web site is representative of your business, so we take the time to visit you at your office, if possible. We ask questions about your business, your target market, your current clients, and your products or services. [Read more]
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